SugarCRM to launch an on-demand product

SugarCRM is about to launch an on-demand product for managing customer relations that it says will set businesses back just a fraction of the cost of other products on the market.

SugarCRM has a business model similar to that of Red Hat. It offers a free open-source version of its customer relationship management (CRM) application, Sugar Sales, on and sells licences for its enterprise version, Sugar Sales Professional, which includes additional features and services.

The on-demand product will bring CRM to companies that could not use it before because of restricted IT and financial resources.

“CRM is a $6 (billion) industry.


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