Nokia intercepts iPhone with high-end handset

Nokia, the country’s dominant handset player, is plotting to steal Apple’s thunder. The company is set to launch its latest high-end phone-the N96-which calls a ‘killer product’ on Tuesday in India, three days before the much-awaited 3G-enabled iPhone’s debut here. The N96 was tipped to be launched globally in October and this may perhaps be the handset maker’s first global launch in India.

Industry experts say Nokia is rushing the N96 to India to counter the hype associated with the 3G iPhone, which will be offered by Bharti Airtel and Vodafone Essar. While Nokia is expected to launch the product in Delhi on Tuesday, the handset is likely to be available in the market from the first week of September.

Nokia’s N96 is expected to be priced around Rs 35,000. In comparison, the iPhone is likely to cost about Rs 31,000 for the 8 GB version and between Rs 35,000-37,000 for the 16 GB one. Till date, Bharti, Vodafone and Apple have remained tight-lipped on iPhone’s pricing strategy in India. But if the iPhone is bundled with a carrier’s service, the price could be half this amount.

One Response to Nokia intercepts iPhone with high-end handset

  1. Rajdeep says:

    Well I feel Apple will soon realize that India is a volume game and prices will be slashed.
    As we have already seen with Vodafone doing it. Indian consumer is price sensitive and they want good things for less price….

    Friends interesting debate on the same topic——-
    http://toostep.com/debate/do_you_think_the_iphone_will_be_a_hit_in_india_

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