According to rough estimates, the actual cost of running the campaign has crossed the staggering sum of Rs 50,000 crore.
According to insiders in the Congress and the BJP, both parties spent over Rs 20 crore in merely ferrying their leaders across India during the campaign.
While the Congress had hired 21 helicopters and 18 executive jets, the BJP had hired 21 helicopters and 14 jets. These parties had to shell out Rs 80,000 per hour on each helicopter, plus the landing charges.
The political parties have reportedly spent Rs 3000 crore on advertisement campaigns. The Congress spent Rs one crore just to buy the rights of superhit song Jai Ho, but it failed to click with the masses.
The Election Commission’s budget for the 2009 elections is Rs 1,300 crore, which includes the conduct of polls plus transportation and movement of security forces. The state governments and other government agencies have earmarked Rs 700 crore for photo identity cards, electronic voting machines and setting up polling booths.